Today I play music from Waterloo Region musicians (“KW Content”), and then talk all over it to request donations for our Fall 2023 Fundraiser. My sincere apologies to all the musicians.
No podcast today. Instead, go out and buy the music I played or go to a concert, and listen to the music as it was meant to be heard.
Lily and Gabby are in the Bachelor of Public Relations program at Conestoga College. This is one of their assignments, working with a third person, Tyson. Other class members are doing networking events, or pottery/painting fundraising. Gabby tells how the event unfolds: reaching out and networking. Lily and Gabby chose the music event assignment because they’re really into music. This may become a career, filling a niche.
12m09s
How will this be evaluated? The goals are to generate publicity for the charity, to raise $1,000 (already surpassed). Funds are raised through Canada Helps and ticket sales, and a silent auction: gift cards, movie passes.
14m31s
How does a band battle work? Each band has 30 minutes to play, with a changeover between bands. It’s a friendly competition, and the attendees will vote with a d igital voting system. The audience gets to choose!
The event is fundraising for the Business and Education Partnership of Waterloo Region (BEPWR), for local youth in elementary and high school. This will give students grants of $500 or $1000 to get their projects off the ground. This charity was chosen by the professors, who had worked with the organizer of BEPWR before. All student teams will be raising money for this charity. And working with these charities may provide opportunities for future careers in public relations.
23m41s
Gabby and Lily give an overview of the public relations program: event planning, finance, media theory. It’s a four-year degree program, graduating with a degree in Bachelor of Pulic Relations. Gabby started at Western University in Political Science, but came back home to Waterloo to study Public Relations. Lily in in her second year of the Public Relations progam. The goal of PR is to bridge the gap between a company and their public. Bob sees an opportunity for some Public Relations for Radio Waterloo!
Gabby knows the members of Turning Corners! Everybody knows everybody? Getting to know Gabby and Lily, and learning more about the BPR program, and how they’ll apply their knowledge.
35m32s
Talking about crisis management and public relations. Following up after the event, sending thank-you notes to people for participating, &c. Making presentations to summarize their event for the class.
38m11s
Getting other media attention from those ‘big’ radio stations!
Gabby know the members of Small-Town Strip Club too! Lily and Gabby know people in all the bands! How are the bands selected? They’re donating their time, and hope to get the prize money to make their start. The “Browns” in Browns Battle of the Bands is Browns Restaurant, where Gabby works. How they selected the sponsors, and the venue, Maxwell’s Concerts and Events, who are also providing the technicians to run the event. There are no other event planning courses in the BPR program, but maybe Gabby and Lily will make it their passion project.